Privacy Policy

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The SOWL Academy, operated by Smart Owl Learning Solutions Private Limited, is committed to safeguarding your privacy. This Privacy Policy sets out how we collect, use, store, and protect your personal data when you visit our website or use our services. By using our website or services, you consent to the terms of this Privacy Policy. If you do not agree, please refrain from using our services.

 

1. Information We Collect

 

1.1 Personal Data

We collect the following categories of personal data:

• Contact Details: Name, email address, phone number, and postal address.

• Payment Information: Debit/credit card details or UPI information provided during transactions.

• Account Information: Login credentials and any preferences you set within your account.

• Location Data: Information about your geographical location when accessing our services, where applicable.

• Other Data: Any information you voluntarily provide through surveys, feedback forms, or customer support interactions.
   

1.2 Sensitive Personal Data

We may collect sensitive personal data only where necessary for providing services or as required by law. This includes but is not limited to data concerning your health, preferences, or other specific attributes as part of our offerings. This data is handled with enhanced security measures, including encryption and restricted access.

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1.3 Non-Personal Data

We may collect anonymised or aggregated information that does not identify you directly, such as browser type, IP address, and usage patterns.

 

2. How We Use Your Information

 

2.1 Purposes of Use

Your personal data is processed for the following purposes:

• To provide, manage, and personalise the services you request.

• To communicate with you about updates, promotions, or support.

• To conduct analytics to improve the functionality and user experience of our website and services.

• To process payments and provide transactional confirmations.

• To comply with legal obligations or protect against fraudulent activities.
   

2.2 Automated Decision-Making

We may use automated systems to make decisions regarding certain features of our services, such as personalised content recommendations or targeted advertisements. These systems are designed to enhance your experience and are regularly monitored for accuracy. Users can opt out of automated decision-making processes by contacting us at growth@thesmartowl.co.

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2.3 Lawful Basis

We process your data under one or more lawful bases, including:

• Your consent.

• The necessity of data processing to fulfil contractual obligations.

• Compliance with legal requirements.

 

3. Sharing of Information

 

3.1 Third Parties

We may share your personal data with authorised third parties, including:

• Service Providers: Payment processors, analytics providers, and marketing partners.

• Law Enforcement or Regulators: Where required by law or to enforce our legal rights.

• Business Partners: For collaborative services or co-branded activities.
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3.2 International Transfers

Where personal data is transferred outside of India, we ensure that appropriate safeguards are in place to protect your data in accordance with applicable laws. These safeguards include Standard Contractual Clauses, data anonymisation, and data protection agreements in compliance with international regulations.

 

4. Security

 

4.1 Data Protection Measures

We implement industry-standard security measures to protect your data from unauthorised access, alteration, or disclosure. These measures include encryption, secure servers, and regular audits of our systems.

 

4.2 User Responsibilities

While we strive to protect your data, you are responsible for safeguarding your account credentials and ensuring they are not shared with unauthorised parties. Use strong passwords, enable two-factor authentication, and regularly update your account security settings. Notify us immediately at growth@thesmartowl.co in case of unauthorised access.

 

5. Cookies and Tracking Technologies

 

5.1 Use of Cookies

We use cookies and similar tracking technologies to:

• Enhance the functionality of our website.

• Monitor user activity for performance analytics.

• Deliver targeted advertisements based on your preferences.
   

5.2 Managing Cookies

You can manage or disable cookies through your browser settings. Please note that disabling cookies may limit the functionality of our website.

 

6. Your Rights

 

6.1 Access and Correction

You have the right to:

• Access your personal data and request a copy.

• Request corrections to any inaccurate or incomplete data.
   

6.2 Deletion and Restriction

Subject to applicable laws, you may request:

• Deletion of your personal data when it is no longer necessary for the purposes it was collected.

• Restriction of data processing under specific circumstances.
   

6.3 Data Portability

You may request that we provide your personal data in a structured, commonly used, and machine-readable format, where feasible.
 

6.4 Withdraw Consent

Where consent forms the basis of data processing, you may withdraw your consent at any time.

To exercise your rights, please contact us at growth@thesmartowl.co.

 

7. Retention of Data

 

7.1 Retention Period

We retain personal data for different periods depending on its category:

• Transaction data: 5 years for legal and audit purposes.

• Account data: Until account deletion or inactivity for 3 years.

• Feedback and surveys: 2 years after submission.

 

7.2 Data Deletion

When your data is no longer needed, it will be securely erased or anonymised to ensure your privacy is maintained.

 

8. Changes to Privacy Policy

 

8.1 Policy Updates

We reserve the right to modify this Privacy Policy at any time. Changes will take effect immediately upon posting on this page, unless otherwise specified. For significant changes, we will seek explicit user opt-in before implementing the updates.

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8.2 Notification

Where significant updates are made, we will notify you by email or via a prominent notice on our website.

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9. Contact Us

 

If you have any questions or concerns about this Privacy Policy, or wish to exercise your rights, please contact us at:

Email: growth@thesmartowl.co

Effective Date: 22 November 2024.